Let This Diwali Be The Reason To Buy Gold.

Are you looking for reasons to buy gold? What could be a better time than Diwali!

Diwali, Deepavali, Dhanteras, Ekadashi, no matter what you call it, Diwali equally promises success, riches, and prosperity to one and all.

This day has shown good always has greater power over evil and how strong evil may seem, goodness always wins and shines like gold.

Diwali is the most awaited time of the year and is cherished by everyone. Diwali is celebrated on the 15th day of the Hindu month named Kartika. That comes between Oct-Nov every year according to the Gregorian calendar. New Gold is bought in higher amounts as a remark of a new beginning in the auspicious month of Kartika.

Check out the Diwali offers and discounts on Gold.

Diwali is a 5-day festival and each day has its own significance.

  • 1.Dhanteras: Dhanteras or Dhanwantari Trayodashi is the very first day of Diwali week. It comes on the 13th day of the month Kartika according to the Hindu calendar.

  • Significance:

    • 1. Lord Vishnu incarnated as lord Dhanwantari and came from the sea and has given us the gift of Ayurveda, medicinal healing for mankind.
    • 2. Goddess Lakshmi came out of the milk ocean, while the ocean was getting churned by Devas and Asuras.
    • 3. This day remarks the first day of the Diwali celebration.

  • Tradition:

    • 1. Gold, Silver, Stones, and other precious metals are bought in huge amounts.
    • 2. Hindus bathe at sunset and pray for the protection of Yama raja, the lord of death.
    • 3. Light a deep, offer prasad under a Tulsi tree as it is a symbol of being sacred.
    • 4. Will begin with a new venture on this auspicious day.

The second day of Diwali is celebrated as Choti Diwali.

  • 2.Choti Diwali: It is also called Kali Chaudas, which means eternal fourteen as it is celebrated on the 14th of Kartika month in the Hindu calendar.

  • Significance:

    • 1. On this day, the demon Narakasur was killed by lord Krishna and goddess Satrajiti.
    • 2. In east India this day represents the victory of the goddess Mahakali.
    • 3. This day is meant to kill the evil of laziness inside us and welcome the good times.

  • Tradition:

    • 1. Body massages with oil are performed to get rid of fatigue.
    • 2. Sweets and delicacies are offered to Lord Hanuman.
    • 3. Rituals of Kali Choudas are performed.
    • 4. Bathing and applying kajal in the eyes to keep Buri Nazar away.

Diwali is the 3rd day of the week

  • Diwali: The 15th day of the Hindu month Kartika is celebrated as the actual Diwali.

  • Significance:

    • 1. Lord Rama reached Ayodhya after Lord Rama's army defeated Ravana's force.
    • 2. Krishna killed Narakasura, the evil king, and freed 16000 girls imprisoned by Narakasura.
    • 3. The festival is highly associated with Goddess Lakshmi, the goddess of wealth and riches because she was born from Samudra Manthan i.e. the churning of the milk ocean.

  • Tradition:

    • 1. Lord Ganesha is worshiped, the symbol of ethical beginnings and the removal of difficulties.
    • 2. Goddess Lakshmi is worshiped to bring wealth and prosperity.
    • 3. Light Diyas, candles, and crackers to celebrate the light of good over the darkness of evil.

The day after Diwali is called Vishwakarma

  • Vishwakarma: The 4th day of Diwali week celebrated on the 16th of Kartika month.

  • Significance:

    • 1. Vishwakarma is a day to celebrate lord Vishwakarma, the craftsman deity. Vishwakarma has created the world and is known as the divine engineer of the world.

  • Tradition:

    • 1. Shops, instruments, and equipment are worshiped in order to maintain its well functioning.
    • 2. Business owners and working employees pray for a secure future, safe working conditions, and good fortune.
    • 3. Govardhan puja is offered in the honor of the first puja of the Vraja people brought by lord Krishna.

Bhai Dooj is the final festivity of the 5 days

  • Vishwakarma: Bhai Dooj is celebrated on the 17th of Kartika month. Bhai Dooj has a remarkable meaning where Bhai means 'brother' and Dooj means 'the second day after the new moon, and this is the day when Bhai Dooj is celebrated.

  • Significance:

    • 1. After killing the demon Narakasura, Lord Krishna visited his sister Subhadra, and she welcomed him warmly with sweets and tilak.
    • 2. Lord Yama visited his sister Yamuna on the day of Dwitheya, which is the second day after the new moon.

  • Tradition:

    • 1. Brothers and sisters celebrate the strong sibling bond they share with each other.
    • 2. Sisters prepare brothers' favorite dishes and pray for the long life and well-being of their brothers.
    • 3. Brothers visit their sisters with gifts as a mark of responsibility and care towards their sisters.

Diwali is a 5-day festival that is celebrated in the holy month of Kartika. Praying for good fortune and worshiping Goddess Lakshmi, Lord Ganesha will bring health, riches, and prosperity in the future. This auspicious week is a celebration of the victory of good over evil and shows us that the light of good always defeats the darkness of evil.

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